Category Archive: City Provisions

post by tamalechica | | Closed

Extraordinary Customer Service and Great Food, too

When I was an undergraduate student, I slipped on an escalator (long story) and my right knee came crashing down on the metal edges.  It was from this that I learned how blood streaming down my leg wasn’t enough to compete with the ER needs at the hospital when competing with more serious urban injuries.  Years ago I injured this knee again when I torqued it doing a workout exercise.  Actually I injured it twice, because after it healed I somehow managed to injure it again.  It wasn’t the workout — it was my body.  I automatically went into a martial arts Tae-Kwon-Do side kick from habit, and it didn’t work with the routine, and well, big ouch.

Enter packing, moving, cleaning the floors post move, post construction dust (twice), and then post floor sanding (twice), and my knee has been trash talking me like you would not believe.  I have a high tolerance for pain, but it still is very distracting.  Certain activities send waves of searing pain through my knee, radiating to various other parts of my leg.  I’ve been getting a lot of therapy for it, which has been helping tremendously, but stairs are trigger the pain as does walking while carrying things.  Enter the Holographic Universe.

Today was a very high pain day,  It was also a day where many, many phone calls came in.  It’s like  the Murphy’s Law for the injured.  I just started to carry the phone with me.  Ring Ring, the phone rings again in late morning.  I pick it up and the voice at the other end asks for me by name.  The caller was Cleetus Friedman, the owner of City Provisions.

Cleetus called to inquire how  my Thanksgiving was.  I ordered almost all the sides for our dinner from City Provisions.  While I can have a pleasant demeanor while enduring pain, I am usually distracted by the feeling of something whacking my leg, so I didn’t give him as much feedback as I wanted to nor was a as engaging as I’d have liked to have been.  I did let him know that the Sweet Mashed Potatoes were a hit, and the Cranberry Ginger Sauce was very good, as was the Roasted Vegetables.  If you haven’t had them yet, they are a must have item.   The Roasted Vegetables are a nice medley which includes baby Brussels Sprouts, sweet potatoes and a wide range of complementary flavors.

We also had Carrot Cake which I highly recommend.  My acupuncturist said she bought one piece and her and her husband ended fighting over it, because it was so good!  The butter cream frosting is also delish.  But I digress.

Think of the last time you ordered food from a deli for dinner, and then ask yourself if anyone ever called you to make sure everything you had was good.  I know where I have ordered from in the past, and no, no, that’s never happened despite my having been a steady customer.  I appreciated the fact that Cleetus called, and we chatted a bit and he offered to help me out since I’m going through a (hopefully) temporary situation with mobility. 

I was more than pleased that he offered, and later I called back and placed an order.   (Due to the Thanksgiving Holiday, I somehow ended up with a semi-empty refrigerator except for massive amounts of Spinach.)  So thanks to his offer, today I got my fix of Roasted Vegetables, as well as egg salad (yes, I am actually out of eggs!), chicken salad, a beef burrito (the hot meal special of the day), and some other goodies.  It is enough to keep me fed for the rest of today and tomorrow. 

I really care about the quality of food I eat, and the quality of people I interact with, and this extends to businesses and the way they conduct themselves.  At the core of it, we are all people, human beings.  It is nice to know that a socially responsible business not only walks the walk, but goes that extra organic mile to honor their customers. 

Steve Dolinsky called City Provisions a local foodie fantasy.  That it is, and so much more.

Thanks again, Cleetus!

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City Provisions Deli

Are you looking for a quick meal solution, but your conscience and/or health concerns prevent you from hitting the frozen food section at your favorite grocery store and then nuking your meal?  Do you support sustainable living?  Are you the type of person who avoids factory food but often find yourself in a time bind?  Have I got a place for you!

When I came home for a visit on Thursday, I found out the water was shut off so I couldn’t cook.
Since I needed to eat, and I was so exhausted from lack of sleep and the stress of having so much to do but being unable to (I need to be in my home to do all of it),  I decided that it was time to visit City Provisions on Wilson Avenue.  I purchased many, many different things, mostly from the deli and in their smallest quantity so I could assess what I liked or didn’t, with the plan to return for more.  Everything I ate was very good. 

I first heard about City Provisions from Alternative Health Practitioner Nourhy, who enjoys the City Provision monthly suppers.  I live in the Lincoln Square/Ravenswood area, so I was more than pleased when I found out owner Cleetus Friedman was planning to open a deli featuring organic foods as a sustainable business.  Businesses in general leave larger environmental footprints than individuals, due to the volume of what they do and the fact that most businesses also have employees.

After a doctor appointment on Friday morning to treat a flare up of a bad knee injury,  I semi-limped from my home to City Provisions.  It took me less than 9 minutes to get there, which is a very good thing since they may be my “kitchen” for awhile, at least until I can move back home to stay.  Within the two days I’ve shopped there, I’ve purchased two of their sandwiches, deli food, dessert, some sweet potato chips, and one of their fabulous burlap shopper bags, which is perfect for the Farmer’s Market as well as for visits to their store.

Their sandwiches also come with chips (which the cashier will get for you from the deli) and homemade ketchup with horseradish sauce.  That ketchup is TDF!!  Their lattke (potato pancakes) come with ginger applesauce, which is a nice twist to a standard accompaniment.   Normally I always make my own chicken salad because I don’t like the overly mayonnaise versions that even Whole Foods sells, but the City Provision Chicken Salad is much lighter on the oils yet very well seasoned.  If you love potatoes, you have to check out their potato salad.  Basically it is chopped up cooked potatoes with rosemary, not a mayonnaise assault but much lighter in balance.  Their carrot cake is very moist and yummy.  The coleslaw is very vinegary, so if you like that style you’ll be a happy camper. They also have a squash polenta dish.  The only thing that was missing for me was spinach or other dark leafy greens.  The food I brought home was delish!

They also have made to order sandwiches, apple cider, milk and even chocolate milk in small containers! 

When you first enter the store, this is what you’ll see.

Look for the awesome burlap shopping bags.  If you missed them, then you did an invariant right and just didn’t see them.  Since you’re reading a blog by a marketing professional, the invariant right refers to what consumer behaviorist Paco Underhill calls the behavior of consumers to automatically turn to the right when they walk into a store.  In this case there isn’t a lot of walking to get to the right side of the wall, but the concept of missing display items within a certain distance after walking into a store still applies. 

The bags here are meant to be used for shopping, so pick one up and fill it with the goodies that you want to buy.  I liked the bag so much that I asked about buying one, and it turns out that they came in the next day (which is why I made two trips two days in a row).  They are made from burlap coffee bean sacks, and with their long shoulder handles they are perfect for the market.

This item caught my attention, since I know more than a few busy women who might enjoy a nice break from cooking and feeding their baby, and who eat organic only.

This is the yummy deli area.  The beets with carmalized onions are also very good!



Check out the floors and counters here!  For more information on these, read Shannon Downey’s article in AFreshSqueeze

And yes, they have cookies!!

This fabulous and much needed prepared food store located at the cusp between Ravenswood and Lincoln Square was brought to us by Cleetus Friedman, who is just as cute in person as he is in this photo.  

City Provisions
1818 W. Wilson Avenue
773 / 293-2489

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